Introduced in an attempt to match Sony's announcement to offer a playstation rewards program (http://buypoe.com/playstation-3/8824...html#post68662)this program is free to gold level xbox live members and rewards you with for making any sort of purchase of things or using a service on xbox like renewing your xbox live membership or activating netflix on your account while these rewards are far from being amazing its a little something to encourage you to actively use xbox live features. Here is a list of currently known rewards they are offering

this list is subject to change due to Microsoft saying that this in addition should reward you for watching movies playing games and things of that nature. This does have a site which can provide you with much more in depth information on this subject it is located here: Xbox LIVE Rewards

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